Google Core Updates
Latest updates and expert analysis on Google’s algorithm changes.
All About Google Core Updates
AI Search Results: The Real Challenge SEOs Face in 2026
The AI search revolution has transformed how content gets discovered, yet many marketers chase tactical shortcuts while overlooking a critical issue: declining result quality. Learn why authoritative content often gets buried, how query fan-out affects traffic distribution, and which sustainable…
Google’s Small-Business Hub: What SERP AI Experts Need to Know
Google launched a centralized small-business hub integrating Business Profile, Merchant Center, Google Ads, and Analytics. This consolidation streamlines client onboarding for SEO agencies and signals Google's prioritized business discovery factors. SERP AI expert Manthan Bhatia analyzes the strategic implications for…
Managing AI Search Bias: A Strategic Guide
AI search systems aren't neutral—they actively choose which sources to cite, creating selection bias that can make your brand invisible. Understanding algorithmic preferences, contextual bias, and feedback loops is crucial for maintaining visibility in AI-powered search results and protecting your…